A Glimpse at the mighty structures of the past

A Glimpse at the mighty structures of the past A Glimpse at the mighty structures of the pastIn the past a cultures buildings and Architecture served as a sign of power wealth and prestige. The Aztecs were able to construct marvelous buildings and temples, which still stand to this day. In a sense the Aztec can be compared to Ancient Rome at its time of greatness, The Aztec Empire ruled as a powerful influence over surrounding areas. Its architecture serves as a demonstration of the Aztec might and power, much like we would brag about our most prestigious cities here in America.The Aztecs were an American Indian people that had a great civilization in Mexico. They thrived in Tenochtitlan, current day Mexico City, during the 1400's and early 1500's (geocities.com). Their architecture reflects an image of the people who developed it. They had been building structures for hundreds of years. This experience and knowledge made their architecture some of the most advanced and elaborate of their time.English: Model depicting the first l ake battle bet...Their greatest examples of architecture include the Sacrificial Temple, the Shrines of the gods, the Emperor's Palace and their everyday homes.The Sacrificial Temple was a very important structure to the Aztecs. They were extremely religious people and believed in sacrifices to please the gods. They were not monotheistic but polytheistic (believing in many gods). The purpose for building a Sacrificial Temple was to sacrifice people as an offering to the gods. The Aztecs believed so strongly in pleasing the gods they worshiped, over 20,000 people were sacrificed a year (www.courses.psu.edu). The construction of a temple wasn't done in a traditional manner; buildings were not built on an empty spot. If a new temple was constructed in the place of an older temple, the older temple was not destroyed; rather, the new temple was built over the older one.

How to Run a Successful Email Outreach Campaign (Step by Step)

How to Run a Successful Email Outreach Campaign (Step by Step) Maybe it was your first email outreach campaign. Maybe you tried one and quit halfway through. Or maybe you thought you did everything right, but you just didn’t see the results you were looking for. Whatever your reason is for wanting to kick your email outreach game up a notch, you’ve come to the right place. The best email campaigns have a simple structure, follow email outreach best practices, and leave plenty of room for experimenting, analyzing, and tweaking so you can incrementally build up to that perfect email campaign that gets you results every time. Start with identifying your desired outcome, reaching out to the right audience, and maintaining compliance. Then, dive into crafting a powerful email that prompts action, structuring a strong campaign, and, finally, deploying your email outreach campaign under the right conditions. And finally, analyze the results to determine whats working and whats not. Then, start again at step one with a new set of prospects and your newly-discovered insights, iterating the basic campaign structure with slight improvements until you become a master of your domain. Want to learn more? Here’s our step-by-step instruction guide to running a successful email outreach campaign. Table of Contents: Identify Your Goals Pinpoint the Right Prospects Verify Emails and Maintain Compliance Craft Your Emails Structure Your Campaign Launch Your Campaign Testing and Tracking ResultsHow to Run a Successful Email Outreach Campaign (Step by Step) Step 1: Identify Your Goals Identifying your goals before starting an email campaign seems like a no-brainer, but you’d be surprised at how often companies gloss over this step. And all too often, those who do get the goal-defining piece right end up not holding themselves accountable or failing to share those goals organization-wide. Your campaign's goals could range widely from simple prospecting  to boosting brand awareness or even educating the market on new product lines or features. Or perhaps lead generation is steady, but your team is having a tough time closing deals or retaining customers. (In that situation, it might be beneficial to send a survey campaign.) Whether your goal is relationship building, link building, basic prospecting, or something else, you should make sure everyone on your team knows exactly  what the end goal is and what metrics to track  to identify if the campaign was a success or not. While open rates and click-through rates are important, they really just tell you if there’s a problem with your content. The most important thing is to track conversions and overall ROI. The most important thing is to track conversions and overall ROI. Step 2: Pinpoint the Right Prospects Even the greatest email campaigns can be brought to a grinding halt if they aren't targeting the right audience. Putting together a prospect list is a critical task. Fortunately, there are countless ways to find people who may want what you're selling: Outbound prospecting Networking Inbound marketing Referrals The hard part is deciding which one is the most effective for your product, your company, and your sales style. Typically, it's a combination of multiple approaches, but in the end, it really boils down to what avenue offers the best return on time and resources invested. These days, automation reigns supreme when it comes to crafting the perfect lead data from scratch. Tools like LinkedIn Sales Navigator  can help you create advanced queries to find prospects based on geography, industry, number of employees, estimated revenue, and more. LinkedIn Sales Navigator can help you create advanced queries to find prospects based on geography,... Step 3: Verify Emails and Maintain Compliance Once you’ve crafted your ironclad prospect list, you’ve then got the arduous task of tracking down each potential lead’s correct  contact information – which in the past, was easier said than done. Fortunately, we now have tools like Voila Norbert  that allow you to input lead data and extract out their real-time validated email addresses all in one shot. Once your goals are set and you have a verified email list, you then need to take a few critical steps toward maintaining CAN-SPAM compliance, ensuring deliverability, and protecting your domain. Recommended Reading: What 14 Studies Say About the Best Time to Send Email 1. Set Up an Email Address on Another Domain This is an often-overlooked but necessary step. Email outreach campaigns require lots of experimenting, and if you send all those emails from your primary domain, you run the risk of damaging the reputation of your company. The safest option is to set up another domain that’s reserved exclusively for outbound campaigns targeting a new audience. 2. Create an SPF Record The SPF, or Sender Policy Framework, is essentially a security device that prevents wrongdoers from sending any emails on your behalf. You just need to set it up on your DNS server, which defines and verifies the specific IP addresses allowed to send emails from your domain. Google has a pretty good write-up on SPF  if you want to learn more. 3. Create a DKIM Record Similar to the SPF record, the DKIM, or DomainKeys Identified Mail, was rolled out to prevent imposters from masquerading as you via email. Think of it as another layer of protection that says to the receiving DNS server, â€Å"It’s okay, I’m really the person sending this message.† Similar to the SPF record, it will also ensure a greater deliverability rate once set up. 4. Adhere to CAN-SPAM Guidelines The CAN-SPAM Act  was enacted in 2003 as a way to set an established standard for sending commercial email, and made the Federal Trade Commission (FTC) responsible for its enforcement. People tend to overcomplicate it, but the essentials are: Steer clear of using false or misleading information Limit the number of â€Å"!†s in emails you send Abstain from using too many words like â€Å"promotion,† â€Å"sale,† â€Å"free,† etc. Be transparent about your intentions Don’t use too many imagesStep 4: Craft Your Emails Crafting your emails is usually where people get caught up. Many have a tendency to overanalyze and try to perfect the email on the first outreach campaign. While you should spend a decent amount of time here, it isn’t good practice to dwell on things. Find or create a good template, run with it, analyze what works, and move on. With that in mind, there are still some best practices to adhere to when crafting your emails: Subject Line and Snippet The name of the game here is to seize attention, primarily because 47% of emails  are discarded or opened based entirely on their subject line. Easy subject line wins include: Getting straight to the point.  I’m talking 3-4 words when possible, but maximum  5-6 words. This way they stand out from the long drawn-out subject lines emails typically have. Personalizing when possible  by utilizing the company name, prospect’s name, referral source, or even a shared experience. Doing so has the potential to boost open rates. Keeping it casual to avoid being confused with spam or junk offers. Try typing in lowercase incomplete sentences as if you wrote the subject line to a longtime friend or colleague. Recommended Tool: 's (Free) Email Subject Line Tester Email Body The core of your email should be entirely  about the prospect. Avoid talking about yourself or your product initially. Some best practices here include utilizing social proof in the form of hard numbers, case studies, or statistics – preferably something relevant, relatable, or hard-hitting. Start off by striking a chord with a pain point, laying out your value proposition, or sharing some interesting content. The body is yet another section ripe for personalization that can help you stand out. Call-To-Action (CTA) You’ve kept their attention this long. Now you’ve just got to seal the deal. Most salespeople know that deals aren’t sold via email, so usually the CTA is a single  request, one that has a low-friction ask and is easily answered with a 'yes' or 'no'. In fact, according to marketing guru Ellie Mirman, emails with a single CTA increased clicks 371%  and sales by 1617%. Recommended Reading: How to Write a Call to Action in a Template With 6 Examples Signature The signature is arguably the most overlooked part of the email, to your own detriment. The signature is likely the first section the prospect will scroll to when they open your email. They want context. So settling for a mere phone number and company name won’t suffice. Instead, you should leverage your signature to do more for you. Add your social media profiles (and make sure you keep them current). Toss in links to a recent article you published, a speech you gave, or even to an award you received. The whole point here is to establish trust and credibility while also coming off as relatable and likable. Establish trust and credibility while also coming off as relatable and likable. Step 5: Structure Your Campaign You’ve got an email loaded and ready – now you just need to hit 'send.' But wait: before you do anything else, you’ve got to structure the rest of your campaign. Typically, this means determining what your email cadence schedule is and what your follow-up emails  will cover. While this is something you could  do manually, it’s better to leverage some sort of automation software. A tool like Mailshake, for example, can send your initial email and  your follow-up emails  on autopilot for you. The big question here typically is: "How long do I wait before following up again?" The short answer is "Not long." You’ve built momentum, and it would be a shame to let that go to waste. Here’s an example outreach schedule you can steal and begin to tweak: Day 1:  Send the initial email Day 3:  Consider connecting on social media Day 4:  Send follow-up email #1 Day 7:  Consider calling them Day 11:  Send follow-up email #2 Day 15:  Engage with their content on social media Day 21:  Send follow-up email #3 From then on, try at least once a month. As you can see, this isn’t an exact science. If you space things out logically and use other channels for touchpoints throughout your outreach campaign, you’ll come off less salesy and spammy.

Music and Painting Essay Example | Topics and Well Written Essays - 750 words

Music and Painting - Essay Example Both music and painting are the visualizations of a theme. The painter or the musician through their works expresses the theme in their own style and pattern. For example, a musician who wanted to create a happy or thrilling mood among audience will make use of fast and pleasant music notes. On the other hand a painter who wanted to portray the dark side of our life may make use of colors like black and gray or a mixture of colors to express his ideas. Both music and painting are mood creative art forms. The person who witnesses the painting or hearing the music will definitely change his moods. For example it is often argued that hearing music will reduce stress and in some cases music therapy can be effective in curing some stress related diseases. Music always changes the moods of the listener. The listener will be forced to follow the moods generated by the music. For example, a person who listens a sad music will be in that mood while who listens fast numbers might be in a thrilling mood. On the other hand watching good paintings will also changes the moods of a person. Good paintings will force the person who watches it to think in terms of the theme provided by the painting. Or in other words paintings always lead us to another forgotten world of our life. Music is an audible art while painting is a visual art. We are using our eyes to enjoy the artistic works while we are utilizing our ears to enjoy the music. Our senses ar e responsible for creating positive and negative thoughts in our minds. It is only through our senses the brain identify the surroundings. Music and painting can enlighten our visible and audible senses.

Unit 6 management of information systems Essay Example | Topics and Well Written Essays - 1250 words

Unit 6 management of information systems - Essay Example 3 years tracking duration, use two sales tracking methods, and promise being able to be part of an ‘exclusive group of affiliates’ so that affiliates can â€Å"be happy and earn money†. There is no cost to join, and participation is open to everyone but subject to review. Program Details: Monthly payments by paypal or wire transfer with a minimum payout of $100. Joining the program requires filling in a registration form, after which the website will be evaluated for suitability. No other promises are made. Program Details: Site promises to give 50% of any income it receives from visitors referred. Payment is monthly as long as the amount exceeds $25 otherwise it gets carried over to the next. No further promises are made. Choose a topic in which you are interested. Select three different search engines (e.g., Google, Yahoo!, and MSN) and use them to look for information about the subject. Rank the performance of each site. A long list of sites that provide too broad a range of information is bad; a shorter list of sites that provide more narrowly defined information is good. Explain your ranking. The topic selected to test the search engines was ‘making a solar powered water heater’. The aim was to obtain detailed information with clear instruction on how to make such a device on one’s own. The search engines tested were Google, Yahoo and MSN accessed on 10 August 2009, and only the first page of results were analyzed. After entering the key terms ‘make’, ‘solar’, ‘power’, ‘water’ and ‘heater’, the following results were obtained: Google returned about 545,000 results displaying the first 10 (as standard) in 0.25 seconds, plus a further 11 sponsored links. The top link in the list was http://www.builditsolar.com/Projects/WaterHeating/water_heating.htm. This is an excellent collection of copious information and links (with summaries) to other sites rightly deserving its position at no.1. Yahoo’s top result was at no. 2 on

Undertake project work Assignment Example | Topics and Well Written Essays - 3000 words

Undertake project work - Assignment Example This will exhibit whether the product is a success or a failure within the market. The period for the project will be three months. a period in which the project will research on the market viability, strengths as well as weakness of the product, inclusive of the consumer reception of the new brand within the Indian market. The project follows the right standards of ethics in research. This means that it will consider all the required steps in conducting a research project, such as freedom of choice by participants, respecting the privacy and choice of participants, as well as giving accurate data for use in the analysis phase of the project. The project requires both financial and intellectual assets in order to undertake appropriately. this includes an experienced team of researchers, project managers, marketing professionals, market analysts, as well as adequate financial resources to undertake the entire project work appropriately. This includes money for the research, money for transport, and money to carry out the various analyses necessary to complete the research. Please identify the clients, employees or team responsible for the projects. Here students should outline each person or team’s responsibilities in order to complete the project. The team’s responsibilities should be aligned with the desired outcomes in the project. You may use the table below: The young ones are equally an important market segment of the company. As such, this market segment needs particular attention in order identify its tastes and preferences, trends, as well as other likes that contribute largely to market viability and growth. The teenagers are the most users of soft drinks, especially owing to their fast transformation from children to adulthood. This is the point when many young ones transform in all ways, especially

Climate change and human health

Climate change and human health Introduction The negative impacts of climate change are numerous and wide ranging. But none are as disturbing as those that pose a serious threat to human health (Smith et al., 2001). Moreover, these negative impacts are extremely complex in nature. Climate change can affect human health in several different ways (Haines Patz, 2004). With a 0.8% rise in the earth surface temperature over the past 30 years ( Solomon et al., 2007) and a further expected increase of 1.1- 6.4 degrees over the next 100 years, climate change would result in volatile global temperatures, fluctuations in the worlds rainfall level, extreme droughts and severe floods all effecting human health adversely (Haines et al., 2005). The effects can be either direct in the form of a life threatening situation or indirect ones, with detrimental consequences for biodiversity integral to human life existence. In addition, climate change can potentially influence the quality and quantity of disease carrying species thereby affecting the pathogens that carry those diseases (Bosello et al., 2006). According to WHO the fluctuations in global temperatures and rainfall have resulted in the deaths of around 150,000 people (Campbell-Lendrum et al., 2003). Furthermore, by 2030 the risk to human health from climate change will almost double (WHO, 2002) Main Threats to Human Health Heat Waves The rise in temperature predicted in future is most likely to cause more severe and prolonged heat waves (Hulme et al., 2002). Increased temperatures usually lead to cardiovascular, cerebral vascular and respiratory diseases, especially in the elderly with high mortality rates (Haines et al., 2006). Heat waves are particularly dangerous for urban areas due to the urban heat effect often resulting in higher temperatures than less crowded rural areas. In the absence of a co-ordinate effort, the threat of a heat wave is all the more real. In 2003 several thousand people died due to heat wave across Europe (Johnson et al., 2005; IVS, 2003). Severe heat can also lead to increase in humidity with negative implications for human health (Haines et al., 2006). Floods Droughts As the frequency and severity of floods and droughts increase, so do their devastating impacts on human health, in a direct and an indirect way. Human life can be threatened or even lost as a result of flooding or injury caused due to it. There are long term negative impacts on the victims mental state associated with flooding (French et al., 1983). Moreover, flooding can cause the release of toxic chemicals thereby constituting a health hazard (Albering et al., 1993-94). Flooding often leaves behind a legacy of diarrhoeal and diseases related to respiration especially in crowded regions. Mental illness like anxiety can creep in after the damages of flooding in a population (Haines et al., 2006). Droughts can lead to infectious diseases, extreme dry conditions which are highly conducive to forest fires and severe food shortages leading to low nutrition (Bouma et al., 1997). Malaria Infectious Diseases Infectious diseases are mostly caused by agents normally in the form of insects. These insects are sensitive to slight temperature variations. With the increase in temperature due to climate change, there is a likelihood that the population of these carrier agents would increase. Temperature isnt the only variable affected by climate change that helps such disease carriers. Factors like humidity, sea level rise, soil moisture and alteration in rain forest can positively affect the numbers of these insects. This can lead to an increase in the overall incident rate as well as an increase in the duration of the transmission season (Kovats, 2003). Addressing the Issue Policy making with regard to assessing the impacts of climate change on human health needs to address two basic notions: vulnerability in future as well as the cost in terms of resources needed to implement the strategies in order to reduce or mitigate the effect of climate change on human health (Ebi, 2008). Successful policies should be able to address the following basic issues: select the most climate sensitive health problems, the relationship between climate change and current health patterns, strategies available to help address the issue of climate change in terms of its costs on human health, and how can we successfully implement the health related climate change strategies (Ebi, 2008). Conclusion The issue of climate change carries enormous significance with respect to its impacts on human health. Several studies indicate a clear linkage between the climate change and its negative effects on human health. Climate change negatively influence human health in numerous ways with severe repercussions. Changes in the different variables associated with climate change help nurture the conditions harmful to human health. Policy making therefore needs to address some of the most sensitive and pressing issues in this regard. We should be able to target the issues in a more economic way as the costs of climate change mitigation are already perceived to be too high. BIBLIOGRAPHY Albering HJ, van Leusen SM, Moonen EJC, Hoogewerff JA, Kleinjans JCS. Human health risk assessment: a case study involving heavy metal soil contamination after the flooding of the river Meuse during the winter of 1993-1994. Environ Health Perspect 1999;107:37-43 Bosello, F., Lazzarin, M., Roson, R., Tol, R.S.J., 2004. Economy-Wide Estimates of the Implications of Climate Change: Sea Level Rise, Research Unit Sustainability and Global Change FNU-38. Centre for Marine and Climate Research, Hamburg University, Hamburg. Bouma MJ, Kovats SR, Goubet SA, St H, Cox J, Haines A. Global assessment of El NinËÅ"os disaster burden. Lancet 1997; 350:1435-8. Campbell-Lendrum, D., Pruss-Ustun, A., Corvalan, C., 2003. How much disease could climate change cause? in: McMichael, A.J., Campbell-Lendrum, D., Corvalan, C., Ebi, K.L., Githeko, A.K., Scheraga, J.S., Woodward, A. (Eds.), Climate Change and Health: Risks and Responses. World Health Organization, Geneva, pp. 133-158. Ebi, K. Burton, I. 2008 Identifying practical adaptation options: an approach to address climate change-related health risks. Environmental Science Policy II, 359-369. French J, Ing R, Von Allmen S, Wood R. Mortality from flash floods: a review of national weather service reports, 1969- 81. Public Health Rep 1983;98:584-8. Haines, A. Patz J. Health effects of climate change. J Am Med Assoc 2004;291:99-103 Haines, A., Kovats, S., Campbell-Lendrum, D. Corvalan, C. ( 2006) Climate change and human health: Impacts, vulnerability and public health. Public Health (2006) 120, 585-596 Hulme M, Jenkins GJ, Lu X, et al. Climate change scenarios for the United Kingdom: the UKCIP02 scientific report. Norwich: Tyndall Centre for Climate Change Research, School of Environmental Sciences, University of East Anglia; 2002. Institut de Veille Sanitaire. Impact sanitaire de la vague de chaleur en France survenue en aouˆt 2003. De ´partement des maladies chroniques et traumatismes, De ´partement sante ´ environment, Paris; 2003. Johnson H, Kovats RS, McGregor GR, et al. The impact of the 2003 heatwave on mortality and hospital admissions in England. Health Stat Q 2005;25:6-11. Kovats S, Bouma MJ, Hajat S, Worrell E, Haines A. El Nino and health. Lancet 2003;361:1481-9. Shea, K., Truckner, R., Weber, R. Peden, D. 2008 Climate change and allergic disease. Clinical reviews in allergy and immunology Smith, J.B., Schellnhuber, H.-J., Mirza, M.Q., Fankhauser, S., Leemans, R., Erda, L., Ogallo, L., Pittock, B., Richels, R., Rosenzweig, C., Safriel, U., Tol, R.S.J., Weyant, J.P., Yohe, G.W., 2001. Vulnerability to climate change and reasons for concern: a synthesis. In: McCarthy, J.J., et al., (Eds.), Climate Change 2001: Impacts, Adaptation, and Vulnerability. Press Syndicate of the University of Cambridge, Cambridge, UK, pp. 913- 967. WHO, 2002. The World Health Report 2002 Reducing Risks, Promoting Healthy Life. World Health Organization, Geneva.

Legal Ownership of the Parthenon Marbles Essay -- Parthenon Marbles

Legal Ownership of the Parthenon Marbles The controversy began almost one hundred years ago. Between 1801 and 1812, Thomas Bruce, 7th Earl of Elgin and British Ambassador to the Ottoman Empire, removed several sculptures from the Parthenon in Athens and shipped them to England, where he sold them to the British Museum in 1816. 167 years later, Melina Mercouri, Greek Minister of Culture, requested that the â€Å"Elgin† Marbles be returned. This request sparked one of the greatest debates the art world has ever known. For the past two decades, people have argued over who has the rights to these Marbles. The Greek position is certainly understandable from a cultural and emotional point of view. However, from the standpoint of legality and logic, it is hard to make a solid case against the Marbles’ continued presence in Britain. Legally, Greece could call for the return of the Parthenon Marbles if it could prove that they were wrongly taken and never belonged, legally or morally, to the British. If Lord Elgin’s title were proven defective, then the same would hold true for England’s title. In order to determine whether or not this is the case, the first question that must be raised is whether the Ottomans (then the recognized government of Greece) had the authority to transfer property rights to Elgin. Under international law at the time, acts of Ottoman officials with respect to property under their authority were valid. Even if those actions were not widely supported, they were still legal. The Ottoman officials had a solid claim to authority over the Parthenon because it was public property, which the successor nation acquires on change of sovereignty. Therefore, it is clear that the Ottomans had the power to give Elgin property rights. The next question that must be raised is whether or not they did. This has proven to be slightly less clear. Elgin obtained from the Ottoman government in Constantinople a formal written instrument called a firman. This document states: â€Å"It is incumbent on us to provide that they [i.e. Elgin’s party] meet no opposition in walking, viewing, or contemplating the pictures and buildings they may wish to design or copy; and in any of their works of fixing scaffolding ... around the ancient Temple of the Idols, or in modeling with chalk or gypsum the said ornaments and visible figures ... or in excavati... ...ons. New York’s Metropolitan Museum of Art, the Louvre in Paris, and all other western museums contain vast collections of work from other parts of the world. These marbles symbolize the cultural property in all of the world’s museums, and this debate affects them all. Works Cited Daley, Michael. â€Å"Phedias Albion,† Arts Review Volume 52 (2000): 34-35. Goldsmith, John. The Gymnasium of the Mind, The Journals of Roger Hinks 1933 – 1963. Salisbury: Michael Russell Publishing, 1984. Hitchens, Christopher. The Elgin Marbles: Should They be Returned to Greece? London; New York: Verso, 1998. Jenkins, Ian. â€Å"The 1930’s Cleaning of the Parthenon Sculptures in the British Museum,† The British Museum (2001): http://www.thebritishmuseum.ac.uk/parthenon/ Kurtz, Donna (ed.). Bernard Ashmole 1894-1988, An Autobiography. Oxford: Oxford Books, 1995. Merryman, John Henry. Thinking about the Elgin Marbles: Critical Essays on Cultural Property, Art, and Law. London: Kluwer Law International Ltd, 2000. St. Clair, William. â€Å"The Elgin Marbles: Questions of stewardship and accountability,† International Journal of Cultural Property Volume 8 Issue 2 (1999): 391-521. Legal Ownership of the Parthenon Marbles Essay -- Parthenon Marbles Legal Ownership of the Parthenon Marbles The controversy began almost one hundred years ago. Between 1801 and 1812, Thomas Bruce, 7th Earl of Elgin and British Ambassador to the Ottoman Empire, removed several sculptures from the Parthenon in Athens and shipped them to England, where he sold them to the British Museum in 1816. 167 years later, Melina Mercouri, Greek Minister of Culture, requested that the â€Å"Elgin† Marbles be returned. This request sparked one of the greatest debates the art world has ever known. For the past two decades, people have argued over who has the rights to these Marbles. The Greek position is certainly understandable from a cultural and emotional point of view. However, from the standpoint of legality and logic, it is hard to make a solid case against the Marbles’ continued presence in Britain. Legally, Greece could call for the return of the Parthenon Marbles if it could prove that they were wrongly taken and never belonged, legally or morally, to the British. If Lord Elgin’s title were proven defective, then the same would hold true for England’s title. In order to determine whether or not this is the case, the first question that must be raised is whether the Ottomans (then the recognized government of Greece) had the authority to transfer property rights to Elgin. Under international law at the time, acts of Ottoman officials with respect to property under their authority were valid. Even if those actions were not widely supported, they were still legal. The Ottoman officials had a solid claim to authority over the Parthenon because it was public property, which the successor nation acquires on change of sovereignty. Therefore, it is clear that the Ottomans had the power to give Elgin property rights. The next question that must be raised is whether or not they did. This has proven to be slightly less clear. Elgin obtained from the Ottoman government in Constantinople a formal written instrument called a firman. This document states: â€Å"It is incumbent on us to provide that they [i.e. Elgin’s party] meet no opposition in walking, viewing, or contemplating the pictures and buildings they may wish to design or copy; and in any of their works of fixing scaffolding ... around the ancient Temple of the Idols, or in modeling with chalk or gypsum the said ornaments and visible figures ... or in excavati... ...ons. New York’s Metropolitan Museum of Art, the Louvre in Paris, and all other western museums contain vast collections of work from other parts of the world. These marbles symbolize the cultural property in all of the world’s museums, and this debate affects them all. Works Cited Daley, Michael. â€Å"Phedias Albion,† Arts Review Volume 52 (2000): 34-35. Goldsmith, John. The Gymnasium of the Mind, The Journals of Roger Hinks 1933 – 1963. Salisbury: Michael Russell Publishing, 1984. Hitchens, Christopher. The Elgin Marbles: Should They be Returned to Greece? London; New York: Verso, 1998. Jenkins, Ian. â€Å"The 1930’s Cleaning of the Parthenon Sculptures in the British Museum,† The British Museum (2001): http://www.thebritishmuseum.ac.uk/parthenon/ Kurtz, Donna (ed.). Bernard Ashmole 1894-1988, An Autobiography. Oxford: Oxford Books, 1995. Merryman, John Henry. Thinking about the Elgin Marbles: Critical Essays on Cultural Property, Art, and Law. London: Kluwer Law International Ltd, 2000. St. Clair, William. â€Å"The Elgin Marbles: Questions of stewardship and accountability,† International Journal of Cultural Property Volume 8 Issue 2 (1999): 391-521.

Hawaii Coffee Company Essay

I. Trading Position The company is well known for providing customers with quality grinded coffee in retail grocery format. Customers of the company are stores and coffee shops. The company should maintain this position because it is the most profitable for the company. However, there are also risks in the format. Selling in large packages will generate sales discount that will reduce corporate profit. II. Brand Decisions I believe that the company should maintain the presence of the Royal Kona brand because it means less pressure for the Lion Coffee brand. In other words, the two brands can help each other (financially or strategically) from time to time. III. Discount Selling I do not think it is possible to reduce the amount of discount selling for Lions Coffee Brand because the company sells in retail format where consumers will most likely want to get discounts from large amount of purchase. However, if conditions generate the necessity for such reduction, the price of coffee should be enhanced to cover the discounts given to special customers. This can be performed by using the numbers from previous period. Thus, the increase in price can be matched to the amount of discount given in the last period. There are also variations in the way we eliminate the looses from discount selling. For instance, the price increase could be based on average discount given in the last three years, etc. IV. Expanding to the Mainland Expansion to the mainland could generate enhanced market share if performed diligently. On the other hand, the wrong entry method could generate losses due to poorly calculated investments. First, manager of the expansion project must have thorough understanding on the coffee market in the mainland. A part of this is elaborated in the case study. The market is somewhat different with the Hawaiian market because in the mainland, people prefer to buy coffee beans and grind them in their houses and stores. In Hawaii on the other hand, there are significantly larger portion of the grinded coffee sales. Another difference of the coffee market in Hawaii and in the mainland is the nature of the competition. In Hawaii, the largest competition comes from drug stores and convenience stores. In the mainland on the other hand, competition comes from other coffee-selling companies like Starbucks, etc. In a sense, competition in the mainland exists in wider variation compare to the Hawaiian market. One of the upsides of such an expansion is the generation of additional markets that will relief the pressure from existing markets. Furthermore, the establishment of a presence in the mainland will generate knowledge sharing between the Hawaiian market and its subsidiary in the mainland. On the other hand, the downside of such an expansion is the unprepared system to face a considerably different business environment. The company might have to face considerable challenges from competitors and the increasingly demanding customers in the mainland. V. Starbucks Starbucks as the trendsetter in the coffee industry still have considerable influence for the company. In a sense, all products produced within the industry will be compared to Starbucks coffee. In the light of this condition, it is quite unwise to compete directly with the company. However, recent articles regarding the retail coffee market indicated that there are still plenty of rooms for development. Furthermore, analysts also stated that the retail coffee market has quite a unique appeal for investors. Despite the effects of popularity on sales, consumers of coffee are not ‘fanatics’ like in other industries. In a sense, there are still wide opportunities for development and winning the competition against others if one has the appropriate quality to please visitors (Duffy, 2007). VI. Opportunities and Threats Opportunities for the Hawaii Coffee Company are generated mainly from the nature of the industry which is always on the look for new tastes and new coffee experience. Threats on the other hand, come from the lack of knowledge on how to manage the retail coffee business. Some of the important points that deserve attention in order to avoid threats and generate opportunities include: Â · Designing the business plan One of the most frequent mistakes in managing the retail coffee business that could lead to failure is the lack of flexibility regarding corporate business plan. In a sense, managers should realize that they could never be done with the business plan. There are always little details that require attention and business change. Inability to understand this need is a threat toward corporate long-term survival. Â · Budgeting Studies indicated that 50% of new startups failed in the first three to five years. The reason of this failure is the lack of business expertise and insufficient funding. Therefore, the lack of a sufficient funding is categorized as a considerable threat for the coffee business. Â · Choosing the Location Most business understands that location is a crucial aspect of business endeavor. However, managers in the coffee business should understand that location is a critical determinant for business success or failure. The lack of ability in choosing the right location for business is a notable threat. Â · Understanding the Products Customers in the present day are much more critical than those of the old days. Tastes, cleanliness, quality of services are all under critical observation of visitors. Therefore, present day managers of coffee retailers must understand various aspects that would influence how customers perceived the products and services provided by the company. For instance, health issues are gaining increasing attention, therefore health considerations in designing coffee mixtures is important for business survival. The lack of comprehension toward the products and services offered and their implication to customers is a threat for the retail coffee business (‘Coffee Industry Goes Green’, 2007). Â · Knowing Customers A good product for a single segment could be horrible for other segments. Companies should never generalized their product and hope for a piece of all markets. There is always the need for targeting a certain segment of the market and focuses on developing products and services to meet the preferences of the segment. The lack of knowledge over the targeted segment could be a significant threat for corporate growth and survival. Â · Investing in Barista Barista and waiters are the ones who interact directly with customers. These are the people where managers put their faith upon. If a manager realized this, then he/she should realize the importance of investing into baristas and waiters. Training, bonuses and other types of compensation are important for the business. Ignoring Baristas is a significant threat for success in the retail coffee business.

Structure Example

Structure Example Structure – Coursework Example Police structure Comparison s 5th March, Police Structure Comparison Local accountability strategy group of association of police authorities in the past have agreed to review international models and structures of police accountability and their impact such as; public confidence, workforce stability and long-term planning. Therefore, by comparing and understanding the modern police structure and organization; four concepts are essential; chain of command, span of control, division of labor and unity of command.Chain of command- ensures that every individual is on supervision by an immediate boss and it can only be overlooked during emergency or urgency is necessary. In Ireland, the command of chain in the police department; inspectors are senior to sergeants and junior to superintendents (A new beginning: Policing in Northern Ireland, 1999). Inspectors may be either detectives or in uniform. This differs in the U.S.A because the term inspector can have different meanings depending o n the enforcement agency. That is in the federal agencies (FBI), an inspector is a special agent whose main duty is inspecting local field offices and resident agencies to make ensure they operate efficiently (FBI, 2015).Organizational structure in Ireland police department, garda rank structure in descending order is as follows; commissioner, deputy commissioner, assistant commissioner and the superintendant. Inspector, sergeant and garda. And there is the garda commissioner’s management team which comprises of deputy commissioner in charge of operations, strategy and change management, chief administrative officer, 12 assistant commissioners, executive director of finance and services, executive director of ICT and communications and the chief medical officer. The garda commissioner’s management team is an overcite policing service that look into the Ireland police performance and accountability (A new beginning : Policing in Northern Ireland, 1999).On the other hand , the FBI is headed by the director who is the chief of staff in the federal. He/ She is assisted by the deputy director who is the special agent in charge. Under the office of the deputy director we have the office of public affairs, congressional affair, general counsel, professional responsibility and integrity and compliance. The associate deputy director who is under the deputy director supervises the following departments within the FBI; executive director for human resource branch and IT branch. While the executive assistant director for intelligence is directly answerable to the deputy director (FBI, 2015).There is a bigger margin between the organizational structures of the two security agencies namely FBI and the Ireland police department. In extensive FBI is one of the security agencies in U.S.A and therefore, security structure in the U.S.A is inclusive and well defined and the chain of command clearly defined in contrast to the Ireland police department which needs more structural and organizational model to be well defined and improved in the same areas. The only disadvantage of the FBI model is that it is a bit complex it can affect decision making during emergency. ReferencesFBI,. (2015). Homepage. Retrieved 5 March 2015, from fbi.gov/A new beginning: Policing in Northern Ireland. (1999). Retrieved 5 March 2015, from http://cain.ulst.ac.uk/issues/police/patten/patten99.pdf

Alice Paul essays

Alice Paul essays Alice Paul did a lot for women by challenging laws to get equal rights for women. She protested like no one else ever had, was chairman in the National American Women's Suffrage Association (NAWSA), and founded the National Women's Party (NWP). Alice Paul even fought for her rights in prison; she is a very important part in women's history. If it wasn't for the things Alice Paul did for women, we probably would not have the rights we have today. She even worked very hard to write the Equal Rights Amendment. She was a very strong and dedicated woman. Alice Paul was born on January 11, 1885 in Moorestown, New Jersey. She attended Swarthmore College and graduated in 1905. After graduation she took the rest of the year to do graduate work at the New York School of Social Work. After that, she went to England in 1906 to continue her education in social work. She got her master's degree in 1907 from the University of Birmingham and London. She received her Ph.D. in 1912 from the University of Pennsylvania. While she was in England, she faced a difficult times but still managed to keep up her work in school and fight for what she thought was right, which started her journey and through some influences she joined the militant wing of the British Suffrage Movement. During her work in the British Suffrage Movement, Alice participated in protest for equal rights for women. When she was protesting outside Parliament and was arrested. In jail she went on a hunger strike and the guards tied her up and force fed her through a funnel. Still protesting she threw up everything they tried to feed her. While she was in there she met Lucy Burns, they did a little protesting together and were arrested together again. Alice returned to the U.S. in 1910 and Lucy also went but to Brooklyn in 1912. In 1912 Alice and Lucy met up and joined NAWSA, Alice was 26 at the time. In March of 1913 Alice Paul organized the biggest protest ever and marched from t...

Reflective Account of Nursing Placement Essay Example | Topics and Well Written Essays - 2000 words

Reflective Account of Nursing Placement - Essay Example f nursing practice was to turn these perceptions and expectations head over heels and make me realize that the nursing profession was not just the acquiring of skills and knowledge, but involved a deeper understanding of the individual seeking care in the face of illness. I intend using the Gibbs Reflective Cycle to provide an understanding of this incident. The reason for this choice is that the Gibbs Reflective Cycle is a suitable model for reflecting on incidents that occur to an individual and the possible impact this experience has on future action of the individual (Reflective Practice). I was posted in a ward that cared for both male and female adult patients in keeping with my choice of posting. After nearly a month of my posting a Moslem woman was admitted into my ward. She was forty-eight years old. She was suffering from diabetes mellitus and had not maintained her diet, exercise and insulin regime. As a result she had developed an ulcer at her right calf. Her treatment included injections of insulin, a strict diet and medicated dressings and positioning of the infected foot. Once she was settled in her bed I attempted to communicate with her. I found her totally unresponsive. I was irked, more so irritated with this uncooperative patient. I decided I would do the needful and if she cooperated well and good for her. I had to record her blood pressure immediately. I tried to tell her that I needed to take her blood pressure. She hardly paid heed to her. I decided that there was no point in talking to her and got down to the business end taking her blood pressure. The moment I touched her, she became violently remonstrative. Fed up with the situation I went to the nursing supervisor to complain about the uncooperative patient. The nursing supervisor decided to come and see for herself. I found my patient willing to meet the eyes of my supervisor, but not responding to anything she said. A little later the supervisor turned round and told me that the

Life Insurance Essay Example | Topics and Well Written Essays - 500 words

Life Insurance - Essay Example The amount that one receives upon the event of death is pre-fixed as it is the sum assured of the life insurance policy. To get the benefit of the life insurance scheme, the policy holder (generally the assured) has to pay certain sum to the insuring company, known as premium. Traditionally, the life insurance policies used to be of two main types namely term policy and endowment policy but now at the face of the increased competition, leading insurers have come up with more customised policies (like retirement pans, children education plans, investment plans, etc) to benefit the insured. While deciding the amount of sum assured, a person should keep several factors in mind. Firstly, he should calculate the amount that would be required by his heirs or the family to maintain the same standard of living that they presently have. Also, the payment of premium of life insurance helps in savings of one’s tax. But again, the sum assured and the sum of premium also depend on the age of the insured, place where they live among other factors. If the person (assuming he is the primary bread-earner) is around 35 years of age, a sum assured of US $ 100,000 would suffice the need. The husband can take such policy which can even act as his retirement planning. But again, the amount of sum assured would depend on the income that the person earns. The policy upon the lady of the family can bear the sum assured of at least US $ 75,000 (assuming her age to be above 30 and below 35). The child if aged around 8-10 can also have a policy. The policy of the child should be basicall y for the educational purposes and in addition of covering the life, the policy should get matured in such time, which would cater to the expenses of higher education for the child. It can also be in the range of US $ 100,000. It can be assessed from the above